We love seeing local businesses thrive! It is incredible to see them grow. What we don't like is seeing shops shutting down, businesses not getting clients, owners giving up on trying.
This happens due to multiple reasons, one can say: "there was no demand", we would say: "HAVE YOU CREATED THIS DEMAND?" We give you 5 reasons to be out there, each can be a subject for your post:
Let People Fall In Love With Your Product!
Talk about it: if it is candles - describe the atmosphere your candles would create; if you are a wedding celebrant - tell everyone how great your weddings are, what is so special about them; if you are a plumber - show how thorough you are in you services.
Get to Your Target Audience!
Social media really helps you with that! If you are currently having clients, but it is not the segment you are targeting, social media is the right place to start conversation with your desirable prospects.
Build Your Brand!
If you are selling soap - it is just soap, just a commodity. May be a great soap, but still it is just a product. If you position your soap as a brand, keep sharing experiences with it on social media, growing your audience - you commodity becomes a BRAND.
Increase Your Prices!
Sometimes we attract our clients with the price. Australia is well known for getting the bargain! BUT if you create your brand recognition through social media - you won't need to go below the competitors, people will want to come to you no matter what.
Get Clients to Come to You No Matter What!
No matter what location you have chosen for your business - even if you opened you shop in a quiet area - social media will start attracting you clients. They will see your professionalism and will fall in love with your shop remotely!
If you know someone who should be on social media and is not there yet - share this post with them! We love a good share!